概要

OBJECTIVE

Pursuing a challenging responsible position with a reputable organization where my ability to accomplish the assigned job with efficiency and proficiency can be utilized while providing me the encouragement, advancement, and reward for the achievements.

JOB DESCRIPTION

- Website Audit (loading time, 404 errors, designing errors, internal linking, robots, canonicalization, sitemap.xml etc.)
- Analyse new keywords using SEMRush and make changes in on page for better rankings in search engine results.
- Build website authority makes improvements in visibility on search engines using off page oppurtunities.
- Competitor backlink analysis.
- Identify local keywords using Google trends.
- Website on page optimization (AMP, metas, robots, sitemap.xml, canonicalization)
- Website off page linking opportunities (outreach, social signals, editorial links (natural links))
- Analyze website errors using webmaster tools and to fix it with the help of the development team.
- Create weekly reports including website keyword positioning, organic traffic, and improvement in domain authority.

SOFTWARES:
I am proficient to use Google Analytics, Google Webmaster, Google Trends, Buzzsumo, Moz, Semrush

工作经历

公司标识
Sr. SEO Analyst
Ibex Digital
Jul 2018 - 代表 | Karachi, Pakistan

- Analyze new potential keywords and make changes in on page optimize using SEMRush tool.

- Perform and manage the team for a backlinking profile that includes sponsored posts, local citation, and editorial links.

- Audit website for AMP and content optimization.

- Optimize website (AMP, Meta Optimization, Keyword placement, sitemap.xml, robots, canonicalization etc.)

- Off-site SEO audit to control backlink spam.

- Competitor backlink analysis

- Prepare weekly traffic and ranking reports using Google Analytics, Moz tools.

公司标识
SEO Analyst
DGS - Ibex Digital
Apr 2016 - 代表 | Karachi, Pakistan

- Find new keywords using online tools (MOZ, SEMrush) and to add them to website's on site SEO.
- Perform link building tasks including (business citation, guest postings, and editorial links) for increase website's domain authority.
- Website on-site audit for loading time, mobile optimization and interlinking audit using Google Webmaster tools.
- Off-site SEO audit to control spam using Google Webmaster tools.
- Competitor backlink analysis to find backlinking opportunities.
- Creates weekly reports which include keyword positioning, changes in DA and weekly traffic.

公司标识
SEO Executive
Bitnbits
Mar 2015 - Apr 2016 | Karachi, Pakistan

公司标识
SEO Executive
edge marketing
Nov 2014 - Mar 2015 | Karachi, Pakistan

公司标识
Link Builder
Salsoft Technologies
Mar 2013 - Aug 2014 | Karachi, Pakistan

公司标识
Link Builder
virtual Services
Mar 2011 - Mar 2013 | Karachi, Pakistan

学历

University of Karachi
学士, , Bachelors of Commerce‎
Banking & Finance
2013

技能

熟练 Search Analysis
熟练 Search Engine Ranking
熟练 SEO Audits

语言

中级 乌尔都语
中级 英语